Applications closed for 2024.

Course Overview

Join Professor Scott Galloway for the Brand Strategy Sprint, which is a culmination of over 20 years of building some of the world’s greatest brands.

In this three-week intensive, you’ll learn how to tackle the pressing brand challenges facing leaders and strategists today.

Designed for busy, full-time professionals, join now to level up your career and understand how to create value through brand strategy.

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  • Application deadline: January 31, 2021
  • Length: 12 weeks
  • Program Dates: February 15-May 7
  • Eligibility: 10th-12th grade students (exceptions made for 9th graders on request)
  • Meetings: 1 scheduled meeting per week. All meetings will be recorded.
  • Time commitment: 2-3 hours per week of independent work.
  • Cost: $500 (GSC Members)/ $750 (Nonmembers) *Financial Aid is available


  • Flexible: Designed to fit into busy schedules.
  • Customizable: Can be used to fulfill Senior Project/Capstone Project requirements.
  • Learn by doing: Workshops are focused on hands-on work and relevant case studies.
  • Interactive Connect with a diverse cohort of like-minded peers.
  • Practical: Lessons include a mix of recorded videos, readings, and real-world applications.

What you’ll Learn:

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Along with the new friendships, I was also able to identify and nurture a passion of mine that I hope I will share with the members of my club next year. This workshop taught me the importance of group support and constructive feedback, and that with work and the right support, a group of students can follow their passions.

2020 alumni

LENGTH: 12 weeks

PROGRAM DATES: February 15-May 7

COST: $500 (GSC Members)/ $750 (Nonmembers) *Financial Aid is available

Apply Now



There will be one required meeting per week (approx. 60 minutes). Students should also plan to spend 2-3 hours per week working independently.

Students Shoulder-to-Shoulder will provide you with a certificate of completion and a letter of recommendation to document this experience upon request. We can also work with your school to provide the documentation necessary for elective credit (your school has the right to make the final decision).

We know these are difficult times and want to offer this course to anyone that is invested in doing it so please do not hesitate to request a scholarship if it is needed.

For questions email Bill Cotter ([email protected])

The course is opening to students currently in grades 10-12. We will make exceptions for outstanding 9th graders upon request.



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